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How to sell Hosted CRM (CRM Online) in the UK and still retain your customers and a good profit – by working with Increase CRM

[updated with contact details at 16:38]

I have a partners or two that are looking to implement CRM internally and through the conversations about how they could do this came to know of the guys at Increase CRM.  The good folks at Increase CRM seem to understand how SBSC partners think because the offerings they have for referral and resellers seem to be quite good to me.  if you want the brochure on the subject, let me know, but here is the important piece for partners:

What is the Referral Program?

Partners in the Referral Program refer their customers to Increase CRM and we offer hosted Microsoft Dynamics CRM and support services directly to the customer. Typically, the partner will provide implementation consulting services and may choose to provide first and second line support.

Referral Partner Commissions

The Referral Program guarantees partners commissions from any customers referred to Increase CRM:
Subscribers Commission
5-10 100% of the first month’s subscription fees
11-50 200% of the first month’s subscription fees
51+

300% of the first month’s subscription fees

 

What is the Reseller Program?

Partners in the Reseller Program resell Increase CRM’s hosted services under their own brand and Increase CRM does not contract with their partner’s customer. Typically, the partner will provide all the implementation consulting, user support, system administration and billing services to the customer

Reseller Wholesale Fees

The Reseller Program guarantees partners a low wholesale fee for hosted Microsoft Dynamics CRM that partners can mark-up and offer to their customers, as described in the table below:
No. of Users Reseller Partner User Subscription Fee
1 to 250 £30 per user per month
250+ Available on request
 

Comparison of the Partner Programs

The table below compares the two partner programs:
Responsibility Referral Partner Program Reseller Partner Program
Marketing Partner Partner
Sales Partner Partner
Setup Increase CRM Increase CRM
Implementation Partner Partner
First line support Increase CRM or partner Partner
Second line support Increase CRM or partner Partner
Third line support Increase CRM Increase CRM
Billing Increase CRM Partner
I think this looks very well considered and is something partners who want to move into CRM should look at for those customers who can’t make the initial up front investment. If you want to know more about this, please contact Jon Sturgen at Jon.sturgeon@increasecrm.co.uk or on 020 8099 1305.

 

ttfnDavid

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About David Overton

I have been in the IT industry for over 22 years working across a variety of technologies, business segments and organisation sizes. For the last seven years I have been working at Microsoft, initially delivering solutions for large UK customers in the retail sector, but have now progressed to delivering solutions for smaller businesses. My keen interest in smaller organisations resulted in a dedicated role starting over 4 years ago. Before working for Microsoft, I worked on various Unix platforms while working for major UNIX hardware retailers (which include IBM, Sequent and ICL) delivering mission critical computing using large Unix and Mainframe solutions. I am also a school Governor and recently stepped down as treasurer for a charity (Farnborough & District Samaritans). My passion has always been to help customers and partners towards the goal of improving their business through the use of IT (because I can help with this and I do enjoy helping people). Finally I love sailing, have mangled a finger doing so and still love both dinghy and yacht sailing (none of that power boat stuff for me!).